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Business Plan Overview

Go to www2.lc.edu/score/business_plan.htm for a very brief overview of the business plan process and access to a list of some of the questions that should be addressed in anticipation of starting up a new business or significantly changing an existing business.  The answers to these same questions formulate the initial basis for a good business plan. ​

Tips for a 15 Second Elevator Speech

You Have My Attention...for the Next 15 Seconds

We live in a world of talkers. We chat on our cellphones, email, blogs, Twitter and Facebook. We are constantly telling people who we are, what we do and what we think. But are we doing it in a clear way that helps others understand how our company can help them? No one really wants to hear your elevator pitch, so you have to make it too the point.

Can you tell someone who you are and what you do in 15 seconds or less? This is actually a long time since the average adult attention span is eight seconds.

Why is this so

Start Up Guide Check List for Entrepreneurs

So you want to go into business for yourself? You have answered all the questions and now you are ready. Use this guide as a checklist to make sure you cover all your bases. GOOD LUCK

Business Idea Analysis

The first key to business success is to determine if your business idea is viable. Entrepreneurs need to think ahead and estimate how the product(s) or service(s) they envision will fit as pieces of a very large puzzle. This checklist provides a framework for a feasibility analysis by identifying the major forces that affect results:  customer appeal, competitor's offerings, market conditions and your financial and organizational structures.

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